Through thirty years of research and program development, David Gershon has developed a successful methodology for behavior change and community engagement.


Social Change 2.0: A Blueprint for Reinventing Our World, by David Gershon

Read excerpts from Social Change 2.0



White Paper prepared for California State Senator Lois Wolk, by David Gershon

The Role of Local Carbon Reduction Initiatives in California’s Cap-and-Trade Program Investments 


David Gershon's presentation at the Garrison Institute's 2011 Symposium on Climate, Cities and Behavior.